Scrum and Agile movement crossed 12 years mark (I count from Agile Manifesto in 2001).
It became an industry standard for software development in one way or another.
What if we look at Scrum as a product?
Product: Scrum (work management framework)
Market: software development organizations.
Vendor: Agile gurus to sell their services (business reason) and improve industry (noble purpose).
Starting from individual teams Scrum eventually gets its way into mid-size and big-size organizations.
Competitive landscape: fight for transferring Enterprise customers to Agile
Here you have video materials related to Scaled Agile Framework.
Webinar: Scaled Agile Framework (SAFe) Foundations by Dean Leffingwell (May 2, 2013)
Scaled Agile Framework (SAFe) is a new trend in implementing agile at enterprise level.
SAFe is a trademark of Leffingwell, LLC
Below you may find referenced materials which could be helpful to get understanding what it is all about.